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Nutry Blue Whitening
LIGTH BLUE Bleaching Powder and OX BLUE – Nourishing Developer Cream 35 Volumes 11.5% and 4 Volumes 1.2%
The Nutry Blue Whitening line is indicated to lighten natural or already artificially colored hair. It is ideal to build the color of platinum blonds, because it has high whitening power and provides the capillary fiber with health and stability, minimizing possible breaks, thanks to the nourishing actives that compose the line, replenishing proteins and amino acids that are lost in the chemical oxidation process.
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OX Blue whitening
OX Blue 35 Volumes lightens the hair’s natural pigments while revealing the artificial pigments.
It bleaches safely, lubricating the capillary fibers and leaving the hair soft and healthy, thanks to the nourishing actives contained in its formula, such as macadamia nut oil, lanolin and glycerin, which provide malleability to the hair during the oxidation process.
OX Blue promotes up to 9-tone lightening together with the LIGHT BLUE Discoloring Powder, both in natural and colored hair, and can be used with permanent hair color, lightening 3 tones in natural hair.
OX BLUE also has Joy Color Blue, a combination of exclusive In.Joy pigments that naturally neutralizes the yellowish and copper tones. This way, the professional hairdresser can minimize the oxidative damage, opting not to color tone the hair after the process of bleaching and coloring, leaving the hair healthier.
OX BLUE NOURISHING DEVELOPER CREAM 4 VOLUMES 1,2%.
Ox Blue 4 volumes is indicated for a semi-permanent coloring (tonalizing), ideal for tinting and color neutralization after a deep whitening process for not having the power to lighten the threads, only to reveal the color pigments, it also has nourishing actives that lubricate and hydrate the capillary fiber leaving the threads healthier, softer and brighter.
Ox Blue 4 volumes also has Joy Color Blue, a combination of non-oxidative blue pigments exclusive to In Joy, which neutralize the yellowish and coppery tones, this way the hairdresser can minimize the damage to the hair by choosing NOT to tone the hair with coloring after the process of bleaching and wicks leaving the strands healthier and more spectacular.
ADVANTAGES OF USE:
Low oxidation- less damage to the fiber;
The main competitors have a higher oxidation of 8 volumes (twice as high as ox Blue 4 volumes);
It does not lighten the natural color, giving much more security when it comes to tinting after fuses, avoiding stains and root leftovers;
Blue pigmentation – greater neutralization of warm colors (gold, copper);
It can be tinted with any color, transforms any permanent color into a semi-permanent color;
Hydrates, leaving the hair soft and shiny thanks to nourishing active ingredients such as Macadamia, Lanolin and Glycerin;
Agility in the application time, gain in time is gain in $$$$;
Compatibility with any existing chemical on the hair;
Ligth Blue Bleaching Powder
The Ligth Blue Discoloring Powder has a nourishing action for the hair, minimizing possible aggressions caused by the chemical process of discoloration, because it contains assets such as:
*Amodimeticone – A special silicone that protects the wires by creating a film on the cuticles thus generating emolliency and combability to the hair.
*Argan Oil – has a high concentration of vitamin A with repairing action of the cuticle and seaweed with moisturizing and wetting action of the fibers.
The combination of these assets provides a more resistant and healthy lightened hair with dust free action and tinting action, Joy Color Blue.